January Assessment Learner Response

WWW: Some really good ideas and a strong argument for Q4 and (although too brief) also Q3. Some clear examples back up your points.

EBI: You need to ensure you stay focused on the question which is about AUDIENCE'S experience

Q1 - 1/1
Q2 - 0/1
Q3 - 5/8
Q4 - 10/20

3) ...

4+5) Oppositional reading - Women may be insulted by the lack of femininity in the advert or find the
image derogatory. They may think that the woman does not promote
working because to do so means looking like a man, wearing work clothes and covering your hair.



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